Hi I’m Aimee and I’m a Copywriter/Creative Director/ UX Writer.

I come from the ad world, but also play nicely in the innovation and digital design worlds.

I like finding the big truth that leads to the big idea.

I like building brands into icons and friends.

I like making people snort-laugh, ugly-cry, or yell “hell yeah!”

And I like to create new products that are useful, intuitive, and loved.  

If you’d like to work together, I’m at



(I live in the Chicago area now, but freelance with folks on all three coasts.)